Many online reports have noted that shoppers are stepping up to the plate with Holiday spending as the final days of Holiday shopping approach.
Although consumer spending has ticked up from last year this time, shoppers have learned a great deal about frugality in the past few years. Price comparison tools are being used and shoppers are rewarding retailers with aggressive price slashing strategies.
The price comparison tools being used most often by consumers are online, available through mobile devices and include Google Shopping and a slough of iPhone and iTouch applications.
