Asa Products Corporate Blog

Asa's Mobo Noted as Unique Innovation by Popular Science Magazine

This month, one of Asa's most popular brands, Mobo, is featured in Popular Science Magazine.

The Mobo Shift was noted by this prestigious publication due to it's unique and innovative reverse drive mechanism, that marks the first ever three-wheeled bike that has the capability to be propelled in reverse.

According to Wikipedia, Popular Science Magazine was founded in 1872 and has been a cornerstone publication of scientific and technological advances and has raked in dozens of professional awards. The magazine has been translated in dozens of languages and goes out to over 45 countries.

"We couldn't be more pleased that a publication of this caliber has decided to feature and recognize the Mobo shift as a unique innovation to the biking universe," said President and CEO of Asa Products, Inc.

Subscribe to Popular Science Magazine here.

Asa in the highest ranks of Amazon 2009 Holiday sales

Asa has been at the forefront of e-commerce sales for many years. Recognizing that online sales would be a way to make products readily and easily available for customers worldwide and that e-commerce would be an important sales channel of the future, Asa has been involved with e-commerce sales since the mid 90's.

Asa's recent sales performance accolades from Amazon.com is the latest in a long line of successful online sales channels. Amazon announced that throughout the 2009 Holiday shopping season, Asa ranked within the highest sales performers on the online retail giant's website.

In addition to outstanding sales performance, Asa also received the ranking of A+ in customer satisfaction from Amazon.

Savvy shoppers head to the malls

Many online reports have noted that shoppers are stepping up to the plate with Holiday spending as the final days of Holiday shopping approach.

Although consumer spending has ticked up from last year this time, shoppers have learned a great deal about frugality in the past few years. Price comparison tools are being used and shoppers are rewarding retailers with aggressive price slashing strategies.

The price comparison tools being used most often by consumers are online, available through mobile devices and include Google Shopping and a slough of iPhone and iTouch applications.

Three-Wheeled Bike Design Concept

As reported by Wired, an all-new three-wheeled bike design concept has been announced. Inspired by and named after the Cheetah, this concept includes a new pedaling mechanism that requires the rider to push both legs down and back up again to propel the bike, not the standard rotation. In fact, this movement may not even be properly called pedaling.

Also, the layout of the bike frame is in reverse, with two wheels in front and one in the back. This design was probably used because the weight distribution of the rider is more towards the front of the bike.

Finally, if you thought traditional three-wheeled bikes were exhilarating, the Cheetah requires the rider to lay on his or her chest rather than sitting.

It's unlikely that the Cheetah will take the biking world by storm any time soon, but for a few brave and adventurous bikers, the ride here could be an amazing experience, that is if this concept design is ever mass produced.

More details on the Cheetah at Wired.

Toys 'R' Us Two Day Mega Sale

Looking to cater to Holiday shoppers who are out of the gate quickly, Toys 'R' Us, the toy retail giant, is having what it calls a two day mega sale. When does it kick off? Today!

If you're one of those early bird Holiday shoppers or if you want to get warmed up for the upcoming Black Friday, you'll find some excellent deals at the Toys 'R' Us online store, including 50% off on many items that are sure to be favorite toy buys this Holiday season.

While you're at it, don't forget to take a close look at the Tri-ton at Toys 'R' Us.